Eva is a sustainable dog goods company, helping the planet by reducing waste and promoting healthy and happy animals. Eva began as an idea to turn recycled, single-use plastics into something both beautiful and useful. They’ve taken millions of plastic bottles destined for oceans and landfills and repurposed them into durable, high quality dog collars and leashes. The brand identity was created to embody the ideals of integrity, trust and quality. It is modern and simple, fitting for pet owners who want to show love and care to their animals and the planet. The outline and curvature of the dog represents the fluidity of the ocean and the commitment of the brand to sustainability.